WWD.pdf

RUDI GERNREICH RELAUNCH - WWD September 30, 2018

Revolutionary: there is a mere handful of designers who truly merit that label, who not only changed the way people dressed but whose clothes made a social statement that impacted the world around them. Maybe Rudi Gernreich’s name doesn’t resonate now quite the way that Chanel or Armani does, but he anticipated almost every shaping force in contemporary fashion: body consciousness, gender fluidity, the dominance of sportswear and streetwear. And that’s aside from the intrinsically modern pieces he created - the thong, or the jersey knit dress, or patterned nylons, or the chemise – that have entered the fashion lexicon.